BUSINESS STRENGTHS
by NHKC Capital Resources™
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Business Strengths
Think about the strengths within your business that add value to your service or your marketing efforts. Strengths describe your positive tangible and intangible attributes. You may want to evaluate your strengths by area, such as marketing, finance, manufacturing and your organizational structure. Strengths include the positive attributes of the people involved in the business including their knowledge, background, education, credentials, contacts, reputation or the skills they bring. Strengths also include tangible assets such as available capital, equipment, credit, established customers, existing channels of distribution, copyrighted materials, patents, information and processing systems, and other valuable resources within the business. Strengths capture the positive aspects internal to your business that add value or offer you a competitive advantage. This is your opportunity to remind yourself of the value existing within your business. To continue click here: Business Weaknesses.
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